Premiorri ViaMaggiore were presented at the exhibition «REIFEN 2012» in Germany
British Premiorri brand tires were presented at the International Tire and Technologies Exhibition «REIFEN 2012», which took place in June 2012 in Essen. The exhibition was attended by 653 of the exhibitors. It was visited by more than 18,000 of specialists from 130 countries.
The Stand with the summer tires of Premiorri Solazo and the winter tires of Premiorri ViaMaggiore was attended by guests and exhibitors from 55 countries, with over 60% of them were top managers. Having seen the products and got enough information about it, during the exhibition the participants negotiated and signed contracts for tire supplying.
It should be noted that the special interest was paid to Premiorri ViaMaggiore winter tires thanks to their unique characteristics starting from a modern tread design to the information about know-how.11.06.2012